DTI and PHLPost forge direct link, delivering premium Guimaras mangoes to Metro Manila Consumers
Guimaras, Philippines—The Department of Trade and Industry (DTI) and the Philippine Postal Corporation (PHLPost) are set to revolutionize the accessibility of the Philippines’ prized Guimaras mangoes for Metro Manila consumers. A landmark memorandum of understanding will be signed on May 20, during the vibrant Manggahan Festival, signifying a strategic alliance between the DTI and PHLPost in Guimaras.
This initiative establishes a direct ordering system for fresh Guimaras mangoes, sourced directly from the Guimaras Mango Growers and Producers Cooperative. Leveraging digital convenience, customers can place orders by scanning a QR code featured on promotional materials. This innovative approach creates a seamless link between producers and consumers.
Complementing these, PHLPost will provide reliable last-mile delivery services, ensuring the mangoes arrive fresh and in excellent condition.
“This partnership with PHLPost is more than just a logistics solution—it’s about bringing the pride of Guimaras straight to Filipino homes,” said DTI Secretary Ma Cristina Roque.
“In line with the directives of President Ferdinand R. Marcos Jr. under the ‘Bagong Pilipinas,’ we are strengthening local industries and making sure our hardworking farmers earn what they truly deserve. At the same time, we’re giving Filipino families in Metro Manila easier access to our world-class Guimaras mangoes—fresh, fair-priced, and proudly local,” the trade chief added.
Postmaster General Mr. Luis Carlos has expressed PHLPost’s strong commitment to this program, highlighting its role in facilitating economic opportunities for local producers. The Guimaras Mango Growers and Producers Cooperative is gearing itself for this direct business-to-consumer transaction. Notably, PHLPost will offer a fixed shipping rate of PHP470 for deliveries to any location within the National Capital Region. ♦
